Prop 65 notice 2024-02721: Lime Crime, Inc.
Initiative for Safer Cosmetics filed this California Prop 65 60-day notice on July 2, 2024. It names Lime Crime, Inc. and Sally Beauty Holdings, Inc. and alleges exposure to Diethanolamine from Lime Crime Velvetines Liquid Matt Lipstick Shade Beet.
The violations below are alleged in a 60-day notice. They are not proven. A 60-day notice is not a lawsuit and not a finding of liability.
- AG number
- 2024-02721
- Date filed
- Noticing party
- Plaintiff attorney
- Cliffwood Law Firm, PC
- Alleged violators
- Chemicals
- Source or product
- Lime Crime Velvetines Liquid Matt Lipstick Shade Beet
- Official notice
- Notice PDF at oag.ca.gov
- Official record
- Attorney General record for 2024-02721
- Last checked
- November 11, 2026
What happened after this notice
Outcomes for this notice have not been checked yet. A settlement is not an admission and not a finding that anyone broke the law.
Other notices naming Lime Crime, Inc.
- Lime Crime, Inc. and 3 more: Diethanolamine in Lime Crime Astronomical Volumizing Vegan MascaraNotice 2024-05323, filed 2024-12-18 by Initiative for Safer Cosmetics
- Lime Crime, Inc. and 3 more: Diethanolamine in Lime Crime Velvetines Liquid Matt Lipstick Shade BeetNotice 2024-05322, filed 2024-12-18 by Initiative for Safer Cosmetics
- Lime Crime, Inc. and 1 more: Diethanolamine in Lime Crime Astronomical Volumizing Vegan MascaraNotice 2024-03075, filed 2024-07-23 by Initiative for Safer Cosmetics
- Amazon.com Services, LLC and 2 more: Titanium dioxide (airborne, unbound particles of respirable size) in Lime Crime Eye & Face Palette, Venus XL IINotice 2024-01491, filed 2024-04-17 by Clean Products Advocates, LLC
- Lime Crime, Inc and 1 more: Titanium dioxide (airborne, unbound particles of respirable size) in Lime Crime Unicorn Hair Star MistNotice 2024-01239, filed 2024-03-25 by MONARCH, LLC
Recent notices filed by Initiative for Safer Cosmetics
- AcneFree, LLC and 2 more: Benzene in Acne Free Severe Acne Spot Treatment TerminatorNotice 2025-05235, filed 2025-12-31 by Initiative for Safer Cosmetics
- Crown Laboratories, Inc. and 2 more: Benzene in PanOxyl Acne Foaming WashNotice 2025-05234, filed 2025-12-31 by Initiative for Safer Cosmetics
- Perio, Inc. and 2 more: Diethanolamine in Barbasol - Soothing AloeNotice 2025-04612, filed 2025-11-12 by Initiative for Safer Cosmetics
- ES Cosmetic International, LLC and 1 more: Diethanolamine in Every Strand Simply Curls Professional Curling CremeNotice 2025-01812, filed 2025-06-10 by Initiative for Safer Cosmetics
- American International Industries, Inc. and 2 more: Diethanolamine in AMERICAN INT IND multi-layering mascaraNotice 2025-01207, filed 2025-04-14 by Initiative for Safer Cosmetics