Prop 65 notice 2025-00421: Baebrow LLC
Initiative for Safer Cosmetics filed this California Prop 65 60-day notice on February 10, 2025. It names Baebrow LLC and Revolve Group, Inc. and alleges exposure to Diethanolamine from What the Brow! Eyebrow & Lash Growth Serum.
The violations below are alleged in a 60-day notice. They are not proven. A 60-day notice is not a lawsuit and not a finding of liability.
- AG number
- 2025-00421
- Date filed
- Noticing party
- Plaintiff attorney
- Cliffwood Law Firm, PC
- Alleged violators
- Chemicals
- Source or product
- What the Brow! Eyebrow & Lash Growth Serum
- Official notice
- Notice PDF at oag.ca.gov
- Official record
- Attorney General record for 2025-00421
- Last checked
- November 11, 2026
What happened after this notice
Outcomes for this notice have not been checked yet. A settlement is not an admission and not a finding that anyone broke the law.
Other notices naming Baebrow LLC
- Ultra Sheen Limited and 3 more: Diethanolamine in Baebrow Instant Tint Eyebrow Tint in Dark BrownNotice 2025-05132, filed 2025-12-19 by Environmental Health Advocates, Inc.
Recent notices filed by Initiative for Safer Cosmetics
- AcneFree, LLC and 2 more: Benzene in Acne Free Severe Acne Spot Treatment TerminatorNotice 2025-05235, filed 2025-12-31 by Initiative for Safer Cosmetics
- Crown Laboratories, Inc. and 2 more: Benzene in PanOxyl Acne Foaming WashNotice 2025-05234, filed 2025-12-31 by Initiative for Safer Cosmetics
- Perio, Inc. and 2 more: Diethanolamine in Barbasol - Soothing AloeNotice 2025-04612, filed 2025-11-12 by Initiative for Safer Cosmetics
- ES Cosmetic International, LLC and 1 more: Diethanolamine in Every Strand Simply Curls Professional Curling CremeNotice 2025-01812, filed 2025-06-10 by Initiative for Safer Cosmetics
- American International Industries, Inc. and 2 more: Diethanolamine in AMERICAN INT IND multi-layering mascaraNotice 2025-01207, filed 2025-04-14 by Initiative for Safer Cosmetics